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Long tail search is the term given in digital marketing to the longer more obscure sentences people type into Google in order to find very specific information. This can be a wonderful insight into the minds of people sat out there in front of their computers, and Rollzero’s statistics have some fantastically bizarre search terms that have led people to the site. All phrases in bold-italics are actual phrases people have typed in and found Rollzero from in the past month.
Rollzero – The Medical Advice Site
Well, if you’re having your tea you might want to read this bit later. There seems to be a lot of concern around that my wee smells of sugar puffs. Goodness only knows what is wrong with these people, or how pungent their piss must be to be able to smell and identify it. This wasn’t just one search, but around half a dozen people typing in similar phrases, and thinking about it, it’s a good job they’ve eaten sugar puffs to know what the smell is. Sugar puff wee seems to be a widespread problem because apparently coffee makes your wee smell likes sugarpuffs. I shouldn’t laugh, these people may be genuinely worried. It’s a bit embarrassing to go to the doctors and explain that your piss smells slightly off I suppose.
Continuing on the medical theme, one user asks the long term effects of gaviscon and one wonders what they thought when they read the Chad letter on the subject, let’s hope they realised it was a joke , or at the very least, live in a city a long way from any livestock. It would have been a really bad day for them if it was the same person enquiring about brylcreem. Is brylcreem good for you enquires one, followed by is brylcreem bad for you. I’m no medic, but I wouldn’t suggest you put it on your cornflakes. You’d think after the product being around for sometime its purpose would be clear, but one user asks how to use brylcreem. The most baffling term here though is brylcreem breaking hair. I assume the user in question has hair made of porcelain and they are just blaming it on the brylcreem.
There are plenty of weirder and wacky search terms that have led people to Rollzero, so this will be a two or three part series, stay tuned for more!
